On The Web

Series: THE ROBERT W. MORGAN SPECIAL OF THE WEEK

Host: Robert W. Morgan

Produced by: Various

Executive Producer: Tom Rounds

Sponsors: Peter Paul, Michelob (Anheuser-Busch), Bayer Aspirin

Program length: 1 hr

Vinyl LP w/Cue sheets & song list

Theme: SPECIAL OF THE WEEK THEME
Composer/Publisher: Unlisted
There were several variations of
the theme used over the years, but
all titled SPECIAL OF THE WEEK THEME

Demo disc (1979): George Benson
Ref. # 91604

Program ident.: SWB (_S_pecial Of The _W_eek _B_roadcast)

Read a complete transcript of a
SPECIAL OF THE WEEK with guest Christopher Cross
by clicking on the show label.

Here are some rare pictures of the shows:

The cover of the debut program,
circa 1976, spotlighting Neil Sedaka.
Originally intended as a yearly 13-part summer series,
by 1978 until the final show
in 1982, it was heard every week.

Here's what the original
label looked like.
Click on the label to hear the complete
1976 Special Of The Week Barry Manilow edition
at ReelRadio.com!

By 1977 and Series II, the look of the label had changed.
A new logo was adopted, and by Series III featured artists' names
were now printed in their own distinctive
font faces at an angle in the strip on the label bottom.

A later version of the show label,
with the new "Circle W" Watermark logo.
By this time, the stripe featuring the
subject of that week's show (each in their own
distinctive font face) ran straight across the bottom
of the label, instead of at an angle.

Another 1981 label.

Before the beginning of a new 13-week broadcast quarter of shows, Watermark
provided SOTW stations with free Special Of The Week
Magazines, designed to look like People Magazine.
Each issue featured a complete quarterly listing
of all the stations worldwide where SOTW could be heard,
along with articles about each of the 13 featured
artists for that quarter, a word search game in the back,
and - of course - an ad for Michelob on the back cover.
(When Bayer Aspirin took over sponsorship in
the final year of the series, there were no commercials
in the magazine.)